Tag Archive

Tag Archives for " product creation "
46

The “Dry Stretch” that Makes Almost All Entrepreneurs Fail

Have you ever wondered why starting a business is so damn difficult? And all the while, some entrepreneurs make it look easy.

What's up with that?

In today's post, you'll discover a universal and unshakable principle that makes being an entrepreneur difficult. There's (almost) nothing you can do about it, but if you know about this, you're much more likely to see it through...​

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38

Why Giving Away Your Valuable Content for Free Can Seriously Hurt Your Business

If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience.

How can you know what to give away and what to charge for? And if you give away too much, will anyone still have a reason to buy from you?

Watch the video below to see my simple solution to this problem:​

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18

Crushing it in 2015 – Everything We Learnt From Our Most Successful Year Yet – IMP#39

Like last year, Paul McCarthy and myself took some time to reflect on the year past and extract the most important and transformative lessons we learnt.

2015 was a year of fast growth for our company (Thrive Themes) and today's podcast episode is chock-full of tips you can apply to grow your own business, become a more focused and productive entrepreneur and much more...​

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12

What to Do When You Launch a Product & No One Buys… IMP#36

In previous posts & podcast episodes, we've talked a lot about minimum viable products, getting businesses off the ground on a shoestring budget and the value of releasing rapidly.

If you follow the advice you find here, you'll soon find yourself with a product or service ready to present to the world and perhaps you even orchestrate a small launch for it.

Now, what if you do all this and get virtually no result? What if no one buys your minimum viable product, no one signs up to your launch list and you get no feedback from the market? Is it time to give up or are there other options?

Discover the answer in today's podcast episode...​

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11

How to Escape Hustle Mode

In the last post, I introduced the concept of Hustle Mode - a state of extreme focus that is necessary to get a new business off the ground quickly.

As was correctly pointed out by several commenters, while Hustle Mode is a great way to make a business successful, it's not a great way to live. If you're in Hustle Mode, your health, social life and perhaps even sanity are taking a hit.

What's worse, Hustle Mode will only get you so far and if you don't know how to successfully escape it again, you'll be stuck in entrepreneurial purgatory.

Watch the video below to learn when, why and how you need to leave the hustle behind.​

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10

Deception, Disappointment & Minimum Viable Products – IMP#35

In previous posts, we’ve covered the importance of launching your business by creating a minimum viable product – the smallest possible version of your product idea that you can release and get a real-world response to.

Personally, I swear by this approach and related concepts like the lean startup method and rapid implementation.

But what about the downsides of this approach? What if your minimal product is too minimal and your early users turn away in disappointment? Isn’t it even deceptive to promise a solution and then only deliver a very minimal concept of one?

These are the questions we address in today’s podcast episode…

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