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		<title>Free Keyword Research Training</title>
		<link>http://imimpact.com/free-keyword-research-training/</link>
		<comments>http://imimpact.com/free-keyword-research-training/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 17:20:43 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[video]]></category>

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		<description><![CDATA[I’ve just finished putting together a free keyword research training program, called “Everything You Ever Wanted to Know About Keyword Research, But Were too Afraid to Ask”. I know, silly title. You can get it by checking out the “Free Stuff” tab in the navigation bar, by clicking here or you can watch the video ...<div><a href="http://imimpact.com/free-keyword-research-training/"><img width="150" height="150" src="http://imimpact.com/wp-content/uploads/2010/06/DVDandCase200-150x150.jpg" class="attachment-thumbnail wp-post-image" alt="DVDandCase200" title="DVDandCase200" /></a></div>]]></description>
			<content:encoded><![CDATA[<p>I’ve just finished putting together a free keyword research training program, called “Everything You Ever Wanted to Know About Keyword Research, But Were too Afraid to Ask”. I know, silly title.</p>
<p>You can get it by checking out the “Free Stuff” tab in the navigation bar, by <a href="http://imimpact.com/free-stuff/keyword-research-guide/">clicking here</a> or you can watch the video below to get some more details. Actually, you should really watch the video below, because there’s a catch to this deal and in the video, I explain what it is…</p>
<p><span id="more-878"></span></p>
<hr />
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<p>Click here to get access the the <a href="http://imimpact.com/free-stuff/keyword-research-guide/">Keyword Research Training</a>!</p>
<p>If you’ve already seen the guide, I’d love to know what you think about it. Leave a comment below (also increases your awesomeness by 126%).</p>
<p>Cheers,</p>
<p><img class="alignnone size-full wp-image-2336" title="signature" src="http://imimpact.com/wp-content/uploads/2011/02/sigfirstname.png" alt="" width="107" height="51" /></p>
<p>&nbsp;</p>
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		<title>WordPress Websites Made Easy: Free Guide</title>
		<link>http://imimpact.com/wordpress-websites-made-easy-free-guide/</link>
		<comments>http://imimpact.com/wordpress-websites-made-easy-free-guide/#comments</comments>
		<pubDate>Sat, 06 Feb 2010 10:09:39 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Basics]]></category>
		<category><![CDATA[ebook]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[tutorial]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://imimpact.com/?p=637</guid>
		<description><![CDATA[WordPress Websites Made Easy is the first free downloadable report made available on RichQuickReview. This is a very easy-to-follow guide on how to build your first website, completely from scratch, even if you’ve never done something like this before and can’t code (hint: neither can I). Check out this page for more details and the ...]]></description>
			<content:encoded><![CDATA[<p><img style="display: block; float: none; margin-left: auto; margin-right: auto; border: 0px;" title="WordPressMadeEasy" src="http://imimpact.com/wp-content/uploads/2010/02/035WordPressMadeEasy.jpg" border="0" alt="WordPressMadeEasy" width="562" height="246" /></p>
<p>WordPress Websites Made Easy is the first free downloadable report made available on RichQuickReview. This is a very easy-to-follow guide on how to build your first website, completely from scratch, even if you’ve never done something like this before and can’t code (hint: neither can I).</p>
<p>Check out <a href="http://imimpact.com/wordpress-websites-made-easy/">this page</a> for more details and the download link!</p>
<p>Obviously, I’m very excited to finally publish this guide and I’d love to get some feedback from you!</p>
<p>Cheers,</p>
<p><a href="http://imimpact.com/wp-content/uploads/2009/10/Sig_thumb.png"><img class="alignnone size-full wp-image-40" title="Signature" src="http://imimpact.com/wp-content/uploads/2009/10/Sig_thumb.png" alt="" width="100" height="35" /></a></p>
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		<title>The Crucial Difference Between &#8220;Tips&#8221; and &#8220;Instructions&#8221;</title>
		<link>http://imimpact.com/the-crucial-difference-between-tips-and-instructions/</link>
		<comments>http://imimpact.com/the-crucial-difference-between-tips-and-instructions/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 19:38:24 +0000</pubDate>
		<dc:creator>Shane</dc:creator>
				<category><![CDATA[Musings]]></category>
		<category><![CDATA[guide]]></category>
		<category><![CDATA[misleading]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://imimpact.com/?p=181</guid>
		<description><![CDATA[Crucial Difference Between Tips And Instructions]]></description>
			<content:encoded><![CDATA[<p><a href="http://imimpact.com/wp-content/uploads/2009/11/011tipsA.jpg"><img style="display: block; float: none; margin-left: auto; margin-right: auto; border-width: 0px;" title="Lightbulb Tips Image" src="http://imimpact.com/wp-content/uploads/2009/11/011tipsA_thumb.jpg" border="0" alt="Lightbulb Tips Image" width="562" height="239" /></a></p>
<p>Notice how almost every get-rich-quick product promises to be a complete, step-by-step guide to take you from wherever you are now to unimaginable riches within the next few days? Ok, sorry for exaggerating a bit, there. But it <em>is</em> quite striking, how many complete instructions and guides are on offer. What I’ve noticed is that many get-rich-quick programs don’t offer much in the way of instructions and guidance. I’m seeing a misconception that needs to be cleared up, here.</p>
<p><span id="more-181"></span></p>
<h2>Tips Are Not Instructions</h2>
<p>You can get rich by making your own ebook, placing affiliate links inside it and selling it via a joint venture with someone who has a large list.</p>
<p>The above statement is absolutely true. This piece of advice really <em>can</em> make you a ton of money. <strong>But all it is, is a tip. It’s a tiny bit of advice that I am giving you, leaving the execution of this idea up to your own devices.</strong></p>
<p>The thing is, I’ve been encountering quite a few such tips in online marketing products that are supposed to be <em>guides</em>. I take a look at a product that clearly claims to contain <em>instructions</em> on how to make money and I find a collection of <em>tips, </em>plus some filler. That’s not good.</p>
<p>Instructions would include detailed advice on <em>how</em> to make that ebook, what to put in it, what to leave out, how to do the research, what software to use to make the e-book and so on. It would include instructions on where to find good affiliate programs to include in the book and how to contact a marketer and negotiate a JV. If all that is included, <em>then</em> we can talk about calling them instructions.</p>
<p><strong>In short:</strong></p>
<ul>
<li><strong>Tips </strong>= “Do this, do that.”</li>
<li><strong>Instructions</strong> = “Here’s how to do this: [detailed explanation]”</li>
</ul>
<p><br class="spacer_" /></p>
<h2>It’s Not All Bad</h2>
<p>I don’t mean to bash tips here. Not at all. A tip can be very valuable. A tip can spark that one brilliant idea that takes your business to the next level. A tip might help you write better sales-copy or become an important element in your web-design.</p>
<p>Note, however, that for a tip to be of any use, the receiver of the tip already needs a foundation. <strong>A tip can help me improve an existing business, but it’s useless to me when I’m starting from scratch.</strong></p>
<p>What I am criticising here is when products are clearly targeted at newbies claim to be complete instructions and then contain mainly tips. Tips are useful for the advanced and can be invaluable for experts, but they are not what anyone needs when they are starting out. The newbies need solid instructions to be able to get to the point where a tip becomes something useful to them as well.</p>
<p>Consider this when making a product. Don’t label a bunch of tips as a “complete guide”.<br />
 Also consider this when reading my reviews. I will generally call out products that are too much tip and not enough instruction.</p>
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