In January, a post on the official Google blog addressed the issue of low-quality “spammy” sites in the Google search results. This is a bit of a two-sided issue, at least for anyone likely to read this post. On the one hand, there’s the problem of low-quality, affiliate-link laden, crappy websites showing up in the top spots for many search terms in Google.
On the other hand, us online marketers are often the people who own such sites and make money from them…
Today’s question is not one specific question, but a topic that I get asked about quite often. I’ve decided to mash all the questions together and answer them in one video.
Whenever you see high PageRank backlink building services or link packets and aren’t sure whether they can be trusted, the video below is what you need to know about. When it comes to high-PR backlinks, much of what you read is misleading. Some of that is deception-for-the-sake-of-marketing, some of it is ignorance and some of it is just due to habit and convention of how we talk about links (i.e. we use the wrong expressions out of habit, even though we’d know better).
The video below should clear up some of the confusion caused by all this:
Let me know if you have any follow up questions or comments!
Cheers,
Welcome to the unimaginatively named “SEO Q&A” feature on IM Impact!
I’ve decided to take some of the SEO related questions I get in my inbox and make video replies to publish, so that more people can benefit from the Q&A.
Here’s the first video in the series, which is about transferring PageRank and search rankings from one existing site to a new site:
Quite interesting that I received this question right around the time I was moving from RichQuickReview to IM Impact.
All the best,
Google recently introduced the “Instant” search feature. In case you haven’t seen it, that’s because it isn’t available in all countries and it only works for logged-in users.
What Google Instant does is display search results as you are typing your query. It’s basically the next step up from the auto-suggestions box. Now, instead of only auto-suggesting possible keywords, it actually displays the full search results for the top listed auto-suggest keyword, even before you hit “enter”.
And with a change such as this, there is, of course, lots of wailing about how this is the end of SEO and how Google hates affiliates and so on and so forth.
Is there really a reason to panic? Is this the end of SEO or will it at least mean significant changes in the way we do SEO? Well, I don’t know, but below are some things you need to consider…
An interesting and, as far as I know, unannounced change has just taken place with the Google Keyword Research Tool: If you go and check the search volumes for your targeted keywords, you’ll likely find that all of the numbers are far lower now than they were before.
The change affects all search volume numbers. The ones we’re interested in for SEO purposes are generally the exact match volumes, though. In some cases, the drop in search volume is dramatic, with numbers being only fractions of what they were just a few hours or days ago and in other cases the changes are less dramatic. From the quick scan I had through my keywords list, it seemes that all of the search volume numbers dropped by at least 50%.
So, what’s going on, here?
The feared “duplicate content penalty” is a subject that keeps popping up whenever people are discussing SEO, link building and particularly article marketing. I already published a short post on this subject, including a video showing a Google representative stating, in no uncertain terms, that there is no such thing as a duplicate content penalty. In this post, I want to take a different angle and offer a possible explanation for why the myth about the dcp is such a pervasive one.
Here it finally is: My extensive Google Sniper review. If you are already involved in Internet marketing, then you have very likely heard of Google Sniper. There is a lot of hype surrounding this program and it was promoted and discussed by many in the make money online business. I have been testing this system for about two months now and in this review, you will get the complete run-down of every feature, every strength and every weakness in Google Sniper.
