Category Archives for "Marketing"

twittollower: A Lesson in Marketing and Product Pricing

twittollower lessons

If you’re on a few Internet marketing mailing lists, you’ve no doubt received plenty of messages endorsing twittollower, a new twitter automation service. twittollower is not unique in what it does: Programs like Hummingbird, tweetadder and many, many more have been around for quite a long time already. But twittollower is unique in the way it’s being marketed and it’s at the same time amusing and fascinating.

Let’s have a look at what twitter automation does in general and what sets twittollower apart. Oh, and in case you’re already rolling your eyes because you can’t take another endorsement for this service: Don’t worry, this is definitely not an endorsement.

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Ad-Space to Affiliate Sales: Monetization on a Sliding Scale

Yes, that's right. Bags of money.

There are countless ways of making money online and I cannot cover them all in this post. However, in terms of monetizing a website, there are four very common methods: Renting out ad-space, using AdSense or similar contextual advertising, promoting CPA offers and promoting products as an affiliate.

These four methods are arranged neatly along a sliding scale and understanding them makes for a good foundation of knowledge about website monetization in general.

So, let’s go right ahead and examine these four methods.

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The Keyword Minute (How The Hell Did I Miss This?)

The Keyword Minute Image

Just today, I stumbled upon a small ebook/report by Brad Callen (the guy who made SEO Elite, Keyword Elite 2, the Article Submitter and lots of other Internet marketing goodies). This is a free, 36 page report that basically lists three quick and easy money-making tips.

Now, I know what you’re thinking: “Really? Some free and easy ways to make cash? What else is new?”

I know that this kind of thing is a dime a dozen (if that) and free “secret” reports are being flogged left and right. This case was a little different though, for two reasons:

1. Someone recommended it to me (someone I trust).


2. I’ve general had very good experiences with Brad Callen products. So I didn’t dismiss this off-hand.

To make a long story short: I downloaded the Keyword Minute, read it and was (slightly) amazed.

Yes, Callen’s software Keyword Elite 2 is pitched in the report. But there’s still really good value in there, even if you ignore the KE2 stuff. The three ideas are as simple as they are effective and somehow, they manage to be novel.

I should have gotten this report a long time ago, but somehow, I missed it. The way to get the report is to go to the KE2 sales page and wait for a few seconds. An opt-in box will pop onto the screen. Fill that out and you’ll get the Keyword Minute mailed to you.

It costs nothing and it’s good. Go for it and apply what you learn. Click here to get the Keyword Minute.

Successful Squidoo Lenses: Analysis

Squidoo Analysis

Someone made the suggestion to me to make some tutorials about Squidoo, an interesting article/webpage publishing service that many online marketers use for a bit of article marketing and backlink building. I will be publishing a series of Squidoo tutorials here, shortly. Before that, let’s take a look at some of the top-ranked lenses out there to see what we can learn about making great Squidoo lenses.

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In Search Of The Best Online Marketing Forum – Part 2

RQR Forum Roundup Image

In the first part of the RQR Internet marketing forum comparison, we had a look at some raw data – number of members, topics, posts, member activity, popularity etc. In this second part, we’ll see what kind of characteristics each of the forums bring to the table and what kind of members and content you can expect to find in each one.

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Which is the Best Online Marketing Forum? – Part 1

Affiliate Marketing Forum Roundup

A good forum offers great opportunities to connect with like-minded people and learn from others. If you are new to internet marketing, one of the best investments you can make is to invest your time (not money) to do some research in a good forum. And if you are a seasoned marketer and have not joined any forums yet, it’s probably high time you gave it a go. In this first article on Internet marketing forums, I introduce several candidates and have a look at the raw metrics: Number of visitors, members, posts etc. This will give us a good first idea of which forums are popular and which aren’t.

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The Difference Between a Scam and a Crappy Product


Photo by nutmeg

Get-rich-quick products are almost synonymous with scams. Many people believe that this entire market is one big scam and that the only way to make money in it is by ripping off poor, gullible victims that believe you will show them how to get rich. Whether this is true or not is not the subject of today’s post. What I will focus on in this article is the fact that the word “scam” is very often misused and why it’s important to distinguish scams from bad products.

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