So far in the challenge, we’ve picked a group of keywords, set up a site and added keyword-relevant content, started building backlinks to one specific page on our site on a regular basis and picked a “backup” keyword group that we can use to repeat the whole process on a second site. Next, we’re going to add a little more oomph to our backlink building.
If you’re familiar with some of my stuff, then you’ve probably heard me talk about “link reinforcement”. This is the principle we’re going to start making use of, next. In case you aren’t yet familiar with the concept, here’s a explanation:
A “Unique Selling Proposition” is your message about what sets you, your business, your brand apart from all the others. USPs are something of a marketing fundamental, but knowing about them and actually implementing them in your business are two entirely different things. And if you’re a blogger, a marketer or a product creator, is branding even one of the things on your mind?
Well, if you’d like to get a better response from people in your market, if you’d like to make more sales and if you’d like to get more comments on your blog, then your USP might have more to contribute to your goals than you suspected. And instead of talking fluff around the subject or giving you a vapid 10-point list, I decided to give you a very practical example of how to apply a USP, that you can test right away. And don’t worry about branding your entire business just yet. You can use this method for any single piece of content you create.
Watch the video below to see what I mean:
Are you working on “making money online” or on building a business? You may wonder if there’s even a difference – after all, isn’t the purpose of a business to make money? Of course, much of it comes down to how you want to define each expression, but let me illustrate a big difference in mindset that I believe is reflected in these two option
Watch the video and see the rest of this article to see how you can make sure you’re on the right track.
Welcome to part 3 of the IM Impact/100K Blueprint Adsense Challenge! So far, we’ve done the keyword research, set up a site and added some content. We’ve also made sure that Google finds our new AdSense site and done some initial link-building.
Now, it’s time to ramp up our link-building efforts and in today’s update, we’ll also start diversifying just a little bit. More details below.
This post is a rant. It’s a rant about one of those things that are going on in Internet marketing that are all kinds of bad, but everybody does it because they’re all lazy and greedy and they can get away with it. What I’m talking about in this particular case is people selling products that don’t exist yet. As a customer, that’s just a slap in the face, when you are presented with a completely empty members-area, after you’ve handed over substantial amounts of your hard-earned cash.
But, instead of only complaining about it, I also offer some suggestions of what to do instead.
Check out the video below:
Today’s question is not one specific question, but a topic that I get asked about quite often. I’ve decided to mash all the questions together and answer them in one video.
Whenever you see high PageRank backlink building services or link packets and aren’t sure whether they can be trusted, the video below is what you need to know about. When it comes to high-PR backlinks, much of what you read is misleading. Some of that is deception-for-the-sake-of-marketing, some of it is ignorance and some of it is just due to habit and convention of how we talk about links (i.e. we use the wrong expressions out of habit, even though we’d know better).
The video below should clear up some of the confusion caused by all this: