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4 Step Checklist for Getting & Converting More Clients

Tell me if this sounds familiar: you’ve handed out your business cards, you’ve talked to many people about your new business and everyone seems really enthusiastic and interested… but you aren’t getting customers and clients.

It seems like you’re making all the right moves and you’re trying your best to get the word out about your business, but the results are discouraging to say the least. What should you do in a case like this?

A reader contacted me with a question about this and here’s my 4-step strategy that you can apply to your business to bring in more customers and clients, starting right now:

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WordPress Comments: Disqus, Jetpack, Facebook Comments or Livefyre?

Comments have always played an important role in blogging and content marketing. If you’re familiar with my product creation process, you also know that for me personally, comments have been an important source of insights into what exactly my customers (and potential customers) want out of a product.

If you have a WordPress website, you’re spoilt for choice when it comes to picking a commenting system. Apart from the default comments that come part and parcel with WordPress, you can also choose from these alternatives: Disqus, Jetpack Comments,Facebook Comments, Livefyre Comments and SolidOpinion.

Read on to discover the pros and cons of each solution, as well as my personal favorites.

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40

How Your Business Can Thrive Without SEO & Social Media

Today’s post is an answer to a question sent by Paula in this recent post. If you know me, you know that I’ve never invested time into growing my social media following or improving my social media marketing skills. Plus, a few years ago, I dropped any and all search engine optimization work and now I don’t do any of that either, for any of my businesses.

If you’ve ever wondered why that is and how it actually turns into an advantage for my business, here’s the answer:

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What You Can Learn from a Local Gardening Business – IMP#32

In today’s podcast episode is based on a reader question sent in by Debra. If I tell you that her business is in the home gardening niche and that it’s a highly localized topic, you’ll probably think that whatever’s in this episode doesn’t apply to your business.

However, as you’ll hear, the underlying principles of the 3 steps we look at in this podcast apply to any business model. No matter how far removed your niche is from that of gardening, you’ll be able to grow your business based on what you learn in this episode:

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23

How to Create a Minimum Viable Information Product

Some of the web’s most successful businesses swear by the lean startup method. I’ve also personally used this method and I’ve written about minimum viable products as one of the pillars of successfully starting an online business.

In a nutshell, the idea is to create the smallest possible version of a product, release it and then grow the product based on user feedback. This is an idea completely opposed to the usual approach of building the “perfect” product first and only then releasing it to the public.

Creating a minimum viable product is amazingly useful, will make your business more prosperous and yourself more attractive and intelligent… BUT what if your product isn’t suitable for this model?

Read on to find the answer…

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Ask Me (Almost) Anything

As you can imagine, I get asked questions on a regular basis. It’s something I actively invite through comments on this site as well as through the contact form.

I love to get questions (and answer them) because it gives me a real view of where you are in the process of building and growing your online business. My main goal is always to create content that is as useful as possible to you, without wasting any of your time. And I can do  a better job of that, the more feedback I get from you.

Last week, I received not one, but 3 excellent questions in a row and they inspired me to write this post.

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