9

Brain vs. Business & the Flywheel Principle

There are parts of your brain that really aren’t qualified to run a business at all, but they’ll trick you into making bad decisions (if you let them).

This post is about the ups and downs you experience as an entrepreneur, why they don’t matter and what you should focus on instead. Plus, discover the one question you need to be able to answer about your business, if you ever want to achieve breakthrough success…

Continue reading

5

Why You Don’t Get Replies from the Influencers You Contact – IMP#34

A tried and true method of getting more traffic and getting traction for your business is collaboration. Specifically, collaboration with people and companies that are ahead of you in the game – those that have greater reach than you and can give you access to audiences you can’t otherwise reach.

This is the basis of guest posting, JV promotions, cross-selling and many other promotional strategies.

But how exactly can you contact an influencer who could help your business in such a way that you don’t just get ignored? Listen to today’s podcast episode to find out:

Continue reading

74

Should You Follow Marketing Gurus?

Today’s post is a reply to a reader question that went something like this:

“Why did you stop following the marketing gurus? And are there any you’re still following?”

How you pick your role models can have a profound effect on the development of your business (as well as your personal development), so I think this is an important question to answer. Watch the video below to see my take on this:

Continue reading

28

Looking Back at 2014: Power Curves, Teamwork & Mindset Changes

The end of the year approaches and as has become a tradition on this blog, I want to take a look back and tell you about the most valuable lessons I learnt in the last 12 months.

The year 2014 has been the craziest year I’ve experienced in business so far. By any number you could care to measure, it has been a very successful year and it has been a wild ride. Never before have I experienced so much change and so many things happening, all crammed into such a short time span.

Listen to the audio below to extract as much of the insights Paul and myself absorbed this year and make use of it for your own business:

Continue reading

24

4 Step Checklist for Getting & Converting More Clients

Tell me if this sounds familiar: you’ve handed out your business cards, you’ve talked to many people about your new business and everyone seems really enthusiastic and interested… but you aren’t getting customers and clients.

It seems like you’re making all the right moves and you’re trying your best to get the word out about your business, but the results are discouraging to say the least. What should you do in a case like this?

A reader contacted me with a question about this and here’s my 4-step strategy that you can apply to your business to bring in more customers and clients, starting right now:

Continue reading

32

WordPress Comments: Disqus, Jetpack, Facebook Comments or Livefyre?

Comments have always played an important role in blogging and content marketing. If you’re familiar with my product creation process, you also know that for me personally, comments have been an important source of insights into what exactly my customers (and potential customers) want out of a product.

If you have a WordPress website, you’re spoilt for choice when it comes to picking a commenting system. Apart from the default comments that come part and parcel with WordPress, you can also choose from these alternatives: Disqus, Jetpack Comments,Facebook Comments, Livefyre Comments and SolidOpinion.

Read on to discover the pros and cons of each solution, as well as my personal favorites.

Continue reading
42

How Your Business Can Thrive Without SEO & Social Media

Today’s post is an answer to a question sent by Paula in this recent post. If you know me, you know that I’ve never invested time into growing my social media following or improving my social media marketing skills. Plus, a few years ago, I dropped any and all search engine optimization work and now I don’t do any of that either, for any of my businesses.

If you’ve ever wondered why that is and how it actually turns into an advantage for my business, here’s the answer:

Continue reading

1 2 3 41